Online Marketeer Italy

As Online Marketeer Italy you will ensure that we become the market leader with our Italian webshop!

When you start as Online Marketeer Italy at The Schippers Group, you will be given full responsibility for the growth of our Italian webshop. You will be challenged to attract more and more (potential) customers to the webshop through creative actions and the use of online marketing channels. Is your job done then? No, certainly not. You also want them to have a good experience and come back after that first order. To do this, you analyse the data, collect feedback and you think of ways to reactivate customers with the online channel and message that makes the most impact according to you. To come up with ideas for relevant actions, you get help from the central e-commerce team and e-commerce colleagues from other countries. You will also work together with the Italian country manager in order to reach the overall revenue goals. Are you the right person to help us become market leader in the Italian livestock industry?

Online marketeer

The Schippers Group

“Without antibiotics”, that is what we, together with about 500 colleagues worldwide, are committed to in the agricultural sector. After all, together with our customers, we do everything we can to prevent animals from getting sick with hygiene management. We are active in more than 40 countries and have offices in 12 of these countries. You will find our brand new head office in Hapert (right next to the A67, 15 minutes from Eindhoven). Here you will find a squash court, a company restaurant, an experience center and even its own café. Not bad, right? We are convinced that with our vision and products we have the future of our sector in our hands. We are more ambitious than ever and are doing everything we can to serve our customers even better. And of course we like to do this with colleagues who suit us well!

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Online Marketeer Italy

Miranda Schippers

HR Business Partner
  • You set up campaigns using e-mail marketing, web banners, SEA, social media or other channels. This is specified per target group.
  • Furthermore, you create content pages which are easy to find via Google (SEO).
  • You work with Category Management to get approval for the products you want to highlight and you coordinate the graphic design with our designers.
  • In addition, you look for opportunities to increase MS Schippers’ brand awareness in Italy through press releases, promotions or local collaborations.
  • You improve the Italian webshop by analysing visitor behaviour, improving the search function and the product texts.
  • You look for interesting keywords to expand our SEA campaigns and generate more traffic to your webshop. You then set up these ads yourself in Google Ads. For all your questions, you can ask help from our SEA expert Susan.
  • Together with our e-mail specialist Bram, you lift e-mail marketing to a higher level in Italy and you come up with new ideas for automating e-mail flows in Selligent (e-mail programme).
  • Each month, you analyse the results of all actions and campaigns of last month and discuss them with the e-commerce manager and the Italian country manager in the monthly evaluation meeting.
  • You are creative, show initiative and think in terms of possibilities.
  • You learn quickly, are flexible and you switch easily between different tasks without losing the overview.
  • You are very structured and accurate (such that no wrong banner will be published).
  • You have at least 1 year of experience in online marketing, particularly in Google Ads, Google Analytics, E-mail marketing & SEO.
  • You are a native speaker in Italian and you can speak and write English on a professional working level.

When you start working as an Online Marketer, you can expect the following:

  • A nice salary depending on your experience between €2,300 and €2,800.
  • A challenging opportunity with a lot of freedom and room for own initiatives.
  • Professional working atmosphere in an international company where you can distinguish yourself.
  • Lots of opportunities for growth and development.
  • A workplace in a fantastic office environment, 10 km from Eindhoven, with a gym and an indoor squash court so you can challenge your colleagues! In addition, after 3 months of working at the head office, you will have the opportunity to work remotely from Italy (or another country).
  • Free fresh soup and sandwiches/salads at bargain prices every day in our company restaurant when you are not working remotely.
  • A top working atmosphere, with drinks every Friday in our own Schippers Bar! In addition, our staff association organises many fun activities such as a ski trip, Oktoberfest, beach volleyball tournament and a family day.

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Online Marketeer Italy

Miranda Schippers

HR Business Partner

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